Rolex Daytona is one of the most sought-after watches worldwide. The cult of the Rolex Daytona started in Italy – with a magazine featuring Paul Newman wearing his Daytona on the cover of a magazine. The Rolex Daytona – especially the oldest models – fetches very high prices at auctions and has its own subculture among watch collectors. Pucci Papaleo, who has published many books on Rolex, and the Daytona in particular, says: "If we have a single doubt on a watch, we prefer losing the piece altogether, even if this means losing at a financial cost. On one hand, this has made the phase of selecting the lots extremely difficult, but on the hand, this has allowed us to remain in agreement when finding pieces of absolute originality and quality. This resulted in this stunning selection of 50 of the indisputably highest level of Rolex Daytona watches ever to be presented at auction." 

Despite Rolex continuing to produce the Daytona line, they are in increasingly high demand and older models and series are often hard to come by. They are considered rare and highly collectible. Steel Daytona models in rare configurations from the 1970s and earlier have a cult following amongst collectors, prized for their classic looks, versatile styling and high resale values. 

The Rolex way is to introduce small changes every year, and the new version of the classic Rolex Cosmograph Daytona is no exception. The Rolex Daytona replica watch has a long history: In 1963, Rolex launched the Rolex Cosmograph Daytona which is a robust tool watch built for racing drivers. 2016 year’s major difference with respect to the 2015 all-steel Daytona is the black Cerachrom bezel, which is tough, smart, and has a tachymeter scale whose legibility is enhanced by a thin layer of PVD platinum on the markings.